Country

FMCG Reports

Evaluating taste and nutrition in Nigeria in 2017

Published: October 2017 This Taste & Nutrition Country report examines how changing eating and drinking habits in Nigeria are having an impact on the health and wellbeing of consumers in the country. Obesity and other lifestyle-related health problems are becoming more common across Africa, and Nigeria is no exception to this. This can be linked to the westernization of lifestyles and rising levels of disposable income resulting in a greater number of non-essential consumption occasions. This report examines different aspects of eating and drinking occasions, understanding how products can be positioned in a manner that offer consumers taste and nutrition simultaneously and without the compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Africa, Nigeria

Evaluating taste and nutrition in Vietnam in 2017

Published: October 2017 This Taste & Nutrition Country report examines the five pillars of taste and nutrition in Vietnam. Despite health issues such as obesity being less apparent in the country compared to many other countries in Asia-Pacific, changing dietary habits are resulting in the rise of lifestyle related health problems. This report examines key topics such as demand for clean label groceries, attitudes towards nutritional information, the demand for functional groceries and meal-time and snacking habits. The report provides strategic recommendations on how brands can capitalize on evolving eating and drink habits in the country.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, Vietnam

Evaluating taste and nutrition in Thailand in 2017

Published: October 2017 This Taste & Nutrition Country report examines the attitudes and behaviors of consumers in Thailand when it comes to healthy eating and drinking habits. In particular, the report examines key topics such as meal-time habits and snacking, attitudes towards "better-for-you" products and the extent that consumers are actively seeking out groceries that boost their health. The report highlights how brands can target health conscious consumers with products that are positioned around health and indulgence without the compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, Thailand

Evaluating taste and nutrition in Poland 2017

Published: October 2017 This Taste & Nutrition Country report examines the topic of taste & nutrition in Poland, examining key issues such as attitudes to clean label, ingredients and snacking. Poland is a country that has high levels of obesity and long standing questions regarding the healthiness of eating and drinking habits in the country due to factors such as high alcohol and meat consumption per capita. This report examines the extent that consumers are trying to improve their dietary habits in the country, and what food and drink brands can do to help assist this.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, Poland

Evaluating taste and nutrition in China in 2017

Published: October 2017 This Taste & Nutrition Country report examines the five pillars of taste and nutrition in China. The report examines how changing eating and drinking habits are leading to a rise in lifestyle related health problems in the country. The report examines how consumers are simultaneously becoming more concerned about their health but at the same time, continue to enjoy non-essential and indulgence orientated consumption occasions. The report provides strategic recommendations on what brands can do to bridge these two conflicting attitude and behavioral traits.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, China

Evaluating taste and nutrition in Indonesia in 2017

Published: October 2017 This Taste & Nutrition County report examines changing eating and drinking habits in Indonesia, and the impact that this is having on the country's health as a result of westernization. The report analyzes key topics around interest in clean label groceries, avoidance and moderation of certain ingredients, interest in ingredients with health boosting benefits and functional groceries, and how eating and snacking habits are evolving. The report provides conclusions on how to target evolving need states around the key issues of taste and nutrition in the country.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, Indonesia

Evaluating taste and nutrition in Malaysia in 2017

Published: October 2017 This Taste & Nutrition Country report examines consumer attitudes and behaviors when it comes to eating and drinking in Malaysia, focusing on how consumers want taste and nutrition without the compromise. The westernization of lifestyles in the country means that obesity rates are rising at a dramatic rate, something that is leading to rising levels of concern about lifestyle related health problems. At the same time, consumers are reluctant to make fundamental changes to their eating and drinking habits because of the unwillingness to compromise on moments of indulgence. This report examines how brands can offer consumers both these need states simultaneously.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, Malaysia

Evaluating taste and nutrition in Argentina in 2017

Published: October 2017 This Taste & Nutrition Country report examines eating and drinking habits in Argentina. In particular, the report examines how westernization has resulted in a rise in lifestyle related health problems which are causing a concern to consumers. However at the same time, consumers have high levels of self-entitlement meaning they are prone to regular treating, whilst perceptions of time-scarcity are something impacting on the nutritional value of meal-time occasions. This report provides strategic recommendations on how brands can target health conscious consumers who want to make changes to their dietary habits without having feelings of compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Argentina, South America

Evaluating taste and nutrition in South Africa in 2017

Published: October 2017 This Taste & Nutrition Country report examines five key issues surrounding the topics of taste and nutrition within the South African grocery market, and what brands can do to offer consumers both of these need states simultaneously and without the compromise. The report examines how eating and drinking habits are changing within the country, and the impact this having on health and wellbeing. Examining topics such as evolving snacking occasions, weight management routines, attitudes towards functional groceries and the desire for pure and wholesome groceries, the report provides strategic recommendations for brands operating in the South African grocery market.

Categories: Country, Taste and Nutrition
Regions and Countries: Africa, South Africa

Evaluating taste and nutrition in France in 2017

Published: September 2017 This Taste & Nutrition Country report examines changing dietary habits in France, and the impact this is having on consumer health. A country once associated with a good work/life balance and a rich culinary history, factors such as time-scarcity are resulting in the way that consumers eat and drink. This is leading to a rise in lifestyle related health problems and in turn, consumers are becoming more conscious about their health. This report examines how food and drink brands can adopt strategies around the key issues of taste and nutrition, to help consumers adjust their diets in a compromise free manner.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, France

Evaluating taste and nutrition in Italy in 2017

Published: August 2017 This Taste & Nutrition Country report examines the five pillars of taste and nutrition in Italy. A country once associated with a healthy Mediterranean lifestyle, changing dietary habits and time-scarcity are having a significant impact on the nutritional value of meals time occasions. This is something that is having an impact on the health and wellbeing of consumers in the country. This report looks at key topics such as the demand for clean label products, weight management routines and changing snacking habits, identifying how products can be positioned in a way that offer taste and nutrition simultaneously, and without the compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, Italy

Evaluating taste and nutrition in Mexico in 2017

Published: August 2017 This Taste & Nutrition Country report examines the changing consumption habits of consumers in Mexico, analyzing how the westernization of diets has resulted in the growth of lifestyle related health problems such as obesity. The report looks at key topics relating to health and wellbeing, such as consumer attitudes towards the ingredients used in product formulation as well as how attentive consumers in Mexico are when it comes to information around healthy eating. From this, the report identifies key strategies for food and drink industry players, examining how new product development can align with the desire for better-for-you products, whilst still offering high levels of indulgence.  

Categories: Country, Taste and Nutrition
Regions and Countries: Mexico, South America

Evaluating taste and nutrition in Germany in 2017

Published: August 2017 This Taste & Nutrition Country report examines key strategies that industry players in the German food and drink market can adopt, in order to target consumer demand for groceries that are both indulgent and healthy. Examining topics such as clean label, weight management routines, snacking and meal-time habits, functional groceries and positive nutrition, the report examines what strategies can be adopted to target consumers who are simultaneously concerned about their health and wellbeing, but do not want to make fundamental changes to their lifestyles.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, Germany

Evaluating taste & nutrition in Japan in 2017

Published: August 2017 This Taste & Nutrition Country report examines the topics of taste and nutrition in Japan, a country where dietary habits continue to evolve and health becomes an increasingly important issue as society continues to age. The report focuses on a number of key topics when it comes to eating and drinking habits in the country, such as weight management routines, snacking habits and tendency to check nutritional labeling for information. The report provides strategic recommendations on how food and drink brands can produce and position products that are seen to offer taste and nutrition simultaneously.

Categories: Country, Taste and Nutrition
Regions and Countries: Asia Pacific, Japan

Evaluating taste and nutrition in Russia in 2017

Published: August 2017 This Taste & Nutrition Country report examines the five key pillars of taste and nutrition in Russia. Examining a range of topics when it comes to eating and drinking, the report investigates consumer attitudes and behaviors in a country where much attention has been given - at least historically - to overall levels of consumer health whilst at the same time, a growing middle class in the country continue to treat themselves to groceries on a regular basis. The report examines key strategies that the food and drink industry can adopt, in order to improve the nutritional value and healthiness of diets in a compromise free manner.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, Russia

Evaluating taste and nutrition in the US in 2017

Published: June 2017 This Taste & Nutrition Country report examines the topic of taste and nutrition in the US at a time when consumers are simultaneously demonstrating higher levels of self entitlement when it comes to seeking out groceries for moments of indulgence, whilst being more concerned about their health and waistlines than ever before. The report examines key strategies that the food and drink industry can adopt, in order to improve the nutritional value and healthiness of diets in a compromise free manner.

Categories: Country, Taste and Nutrition
Regions and Countries: North America, USA

Evaluating taste and nutrition in Kenya in 2017

Published: June 2017 This Taste & Nutrition Country report examines the complexities of consumer attitudes and behaviors in Kenya when it comes to the issue of taste and nutrition. The report examines five key pillars that the food and drink industry can target in order to offer consumers health and indulgence simultaneously without the compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Africa, Kenya

Evaluating taste and nutrition in Spain in 2017

Published: April 2017 This Taste & Nutrition report examines the complexities of consumer attitudes and behaviors in Spain when it comes to the issue of taste and nutrition. The report examines how consumers want taste and nutrition when it comes to buying food and drink, but often feel that these two need states are somewhat contradicting. This report examines what key strategies FMCG industry players can introduce to bridge this gap and help position food and drink as both healthy and indulgent.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, Spain

Evaluating taste and nutrition in the UK in 2017

Published: April 2017 This Taste & Nutrition Country report examines how food and drink companies in the UK can capitalize on the demand for consumers wanting taste and nutrition simultaneously when buying groceries, and what pitfalls to avoid. The report examines how consumers can often demonstrate two core need states when buying groceries that are of maximum importance to them but somewhat contradictory, meaning that they have to trade-off on need states. The report examines the challenges and opportunities exist for the food and drink industry when it comes to bridging these two need states together and without compromise.

Categories: Country, Taste and Nutrition
Regions and Countries: Europe, UK

Evaluating taste and nutrition in Brazil in 2017

Published: March 2017 This Taste & Nutrition Country report examines how food and drink companies in Brazil can capitalize on the demand for consumers wanting taste and nutrition simultaneously when buying groceries. The report examines how consumers can often demonstrate two core need states when buying groceries that are of maximum importance to them but somewhat contradictory, meaning that they have to trade-off on need states. This report examines key five key strategies relating to taste and nutrition that the industry can adopt to help bridge these need states and effectively target consumers.

Categories: Country, Taste and Nutrition
Regions and Countries: Brazil, South America