Packaging

FMCG Reports

Understanding consumer attitudes to packaging in Nigeria in 2017

Published: December 2017 This Category Survey report examines consumer attitudes and behaviors in Nigeria when it comes to the topic of grocery packaging. The report analyzes what key need states consumers have when it comes to packaging across different grocery sectors and what their key frustrations are when it comes to packaging. The report is broken down into six parts examining packaging and recycling, packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report provides strategic recommendations around how to ensure packaging is an influential factor when it comes to purchasing occasions.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Africa, Nigeria

Understanding consumer attitudes to packaging in France 2017

Published: November 2017 This Category Survey report examines the topic of grocery packaging in France. The report examines consumer attitudes and behaviors when it comes to grocery packaging, understanding the key need states of consumers when it comes to packaging and what attributes are most influential on purchase choice across different sectors. The report also examines some of the key challenges and frustrations associated with packaging. The report is broken down into six parts examining packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report provides strategic recommendations around how to ensure packaging is an influential factor when it comes to purchasing occasions.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe, France

Understanding consumer attitudes to packaging in Sweden 2017

Published: November 2017 This Category Survey report examines consumer attitudes and behaviors in Sweden when it comes to the subject of grocery packaging. The report examines what aspects of packaging appeal most to consumers and what attributes are most influential on purchasing habits. The report is broken down into six parts examining packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report provides strategic recommendations on how packaging can be used to effectively target and shape purchasing habits in the country.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe

Understanding consumer attitudes to packaging in Italy 2017

Published: November 2017 This Category Survey report examines consumer attitudes and behaviors in Italy when it comes to grocery packaging.  The report examines six different topics: packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report examines what consumers want most from packaging and what frustrations they have when it comes to packaging. The report provides strategic recommendations on how to target consumers and their evolving need states.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe, Italy

Understanding consumer attitudes to packaging in Spain 2017

Published: November 2017 This Category Survey report examines consumer attitudes and behaviors in Spain when it comes to the topic of grocery packaging. The report examines  six different areas examining packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report examines consumer likes and dislikes and what packaging features are most influential on purchasing choice.  The report provides strategic recommendations on how to successfully target consumers with packaging innovation.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe, Spain

Understanding consumer attitudes to packaging in USA 2017

Published: November 2017 This Category Survey report examines consumer attitudes and behaviors in the US when it comes to the topic of grocery packaging. The report examines the key purposes, concerns and frustrations associated with packaging, as well as what packaging features can encourage trade-up. The report is split into six areas examining packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report provides strategic recommendations on how packaging can be used to capture consumer attention and maximize perceptions of value when it comes to groceries.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: North America, USA

Understanding consumer attitudes to packaging in UK 2017

Published: November 2017 This Category Survey report examines consumer attitudes and behaviors when it comes to grocery packaging in the UK. The report examines key topics when it comes to packaging- packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources. The report examines what packaging attributes are most important to consumers and critically, what packaging strategies can be executed to influence purchasing behavior across different grocery sectors.

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe, UK

Understanding consumer attitudes to packaging in Germany 2017

Published: October 2017 This Category Survey report examines consumer attitudes and behaviors when it comes to packaging in the German grocery market. The report examines consumer attitudes and behavioral traits in six key areas - packaging and recycling,  packaging and safety, packaging and color, packaging and features, packaging and design and awareness towards different material sources.  

Categories: Category Insight, Packaging, Packaging Insight
Regions and Countries: Europe, Germany