This report examines the attitudes and behaviors of pet owners when selecting pet care products for their cats and dogs, primarily looking at the influence of health and wellness, trust, indulgence, and sustainability on product choice. The report analyzes what types of products pet owners purchase and what attributes are important to them -and how they think purchasing and pet consumption habits will be influenced by the cost of living crisis.
Files included in this report:
- FMCG-Gurus-Pet-Care-Health-in-2022-Global-Report.pdf
- FMCG-Gurus-Pet-Care-Health-in-2022-Global-Report.pptx