FMCG Gurus -FMCG Gurus – Energy Refocused – The Need for Fragmentation within the Energy-Boosting Market – Trend Report – 2024

FMCG Gurus – Energy Refocused – The Need for Fragmentation within the Energy-Boosting Market – Trend Report – 2024

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FMCG Gurus – Energy Refocused – The Need for Fragmentation within the Energy-Boosting Market – Trend Report – 2024

 Geographies: Global  Industries: Consumer Insight, Trend Reports  Published Date: 2024

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FMCG Gurus – Energy Refocused – The Need for Fragmentation within the Energy-Boosting Market – Trend Report – 2024

Report Description:

This report explores the shift in consumer attitudes towards energy boosting products. As consumers recognize the impact of modern life on energy levels and the impact that this can have on their overall health and lifestyle, there is opportunity for development in the energy market to address legacy issues and promote products that offer a clean, sustained energy boost.

This report will look at the following areas:

  • The areas of health that consumers are looking to improve over the next twelve months.
  • Attitudes towards energy boosting products and how these attitudes have developed and changed.
  • Ingredients and claims that consumers find appealing around energy boosting products.
  • Consumer need states and benefits that they will be looking for when purchasing energy boosting products.
  • Differences in energy level satisfaction between cohorts.
  • The link between sleep health and energy levels.
  • Steps that consumers have taken to try and improve sleep patterns in the last twelve months and where the energy boosting market can offer support.

How This Report Can Benefit the Industry:

  • Insights into consumer preferences for functional products can guide product development strategies.
  • Understanding the market demand for clean and natural energy boosting ingredients can help companies tailor their marketing and product offerings to align with emerging health trends.

Files included in this report:

  • Energy-Refocused-The-Need-for-Fragmentation-within-the-Energy-Boosting-Market-Trend-Report-2024.pdf
  • Energy-Refocused-The-Need-for-Fragmentation-within-the-Energy-Boosting-Market-Trend-Report-2024.pptx
  • If you are a user, click here to login and download the report.

FMCG Gurus – Energy Refocused – The Need for Fragmentation within the Energy-Boosting Market – Trend Report – 2024

Report Description:

This report explores the shift in consumer attitudes towards energy boosting products. As consumers recognize the impact of modern life on energy levels and the impact that this can have on their overall health and lifestyle, there is opportunity for development in the energy market to address legacy issues and promote products that offer a clean, sustained energy boost.

This report will look at the following areas:

  • The areas of health that consumers are looking to improve over the next twelve months.
  • Attitudes towards energy boosting products and how these attitudes have developed and changed.
  • Ingredients and claims that consumers find appealing around energy boosting products.
  • Consumer need states and benefits that they will be looking for when purchasing energy boosting products.
  • Differences in energy level satisfaction between cohorts.
  • The link between sleep health and energy levels.
  • Steps that consumers have taken to try and improve sleep patterns in the last twelve months and where the energy boosting market can offer support.

Report Agenda and Insights available:

Motivations & Claims
  • [EMO792] Do you plan to improve any of the following areas of your health over the next twelve months? Please select all that apply - 2024
  • [MOB048] How do you rate your health in general? - 2022, 2024
  • [NAB641] How appealing are the following claims when related to the following type of products? - 2021, 2024
Attitudes & Behaviors
  • [EMO238] How do you measure your energy levels/ define good energy levels? Please select all that apply - 2024
  • [EMO238] How do you measure your energy levels/ define good energy levels? Please select all that apply - 2024
  • [EMO460] Do you associate having good hydration levels/being hydrated with having a positive impact on the following areas of wellbeing? Please select all that apply - 2024
  • [EMO897] How satisfied are you with the following areas of health? Please select the answer that best fits - 2024
  • [SSM762] How do you rate your bedtime routine when it comes to the following? - 2022, 2020, 2019, 2024
Actions & Recommendations
  • [SSM974] Have you taken any steps in the last twelve months to try and improve your sleeping patterns? Please select all that apply - 2022, 2020, 2019, 2024

Files included in this report:

  • Energy-Refocused-The-Need-for-Fragmentation-within-the-Energy-Boosting-Market-Trend-Report-2024.pdf
  • Energy-Refocused-The-Need-for-Fragmentation-within-the-Energy-Boosting-Market-Trend-Report-2024.pptx
  • If you are a user, click here to login and download the report.