FMCG Gurus – Tea & Coffee: Functional, Flavor, and At-Home Occasions – Global Report
Report Description:
This report examines the evolving world of tea and coffee, highlighting opportunities in functional benefits, flavor innovation, and at-home consumption. As consumers explore new ways to support their wellbeing, these everyday beverages offer a familiar platform for experimentation with functional ingredients. At the same time, shifting lifestyles, rising costs, and changing rituals are reshaping how people enjoy tea and coffee. The report delves into emerging trends, exploring how flavor, format, and experience intersect with consumer expectations. It also considers the broader cultural influences shaping beverage choices, from digital trends to shared social experiences. Designed for brands, this report provides insights into the dynamic forces shaping tea and coffee consumption, offering inspiration and guidance for innovation, marketing, and strategic planning.
This report will look at the following areas:
- Evolving consumer attitudes toward wellbeing and functional beverages.
- Opportunities for certain functional ingredients in tea and coffee.
- Trends in flavor innovation and sensory experiences.
- Shifts in at-home and ritual-driven consumption occasions.
- Influences of lifestyle, convenience, and living costs on beverage choices.
- The impact of social media trends.
FMCG Gurus – Tea & Coffee: Functional, Flavor, and At-Home Occasions – Global Report
Report Description:
This report examines the evolving world of tea and coffee, highlighting opportunities in functional benefits, flavor innovation, and at-home consumption. As consumers explore new ways to support their wellbeing, these everyday beverages offer a familiar platform for experimentation with functional ingredients. At the same time, shifting lifestyles, rising costs, and changing rituals are reshaping how people enjoy tea and coffee. The report delves into emerging trends, exploring how flavor, format, and experience intersect with consumer expectations. It also considers the broader cultural influences shaping beverage choices, from digital trends to shared social experiences. Designed for brands, this report provides insights into the dynamic forces shaping tea and coffee consumption, offering inspiration and guidance for innovation, marketing, and strategic planning.
This report will look at the following areas:
- Evolving consumer attitudes toward wellbeing and functional beverages.
- Opportunities for certain functional ingredients in tea and coffee.
- Trends in flavor innovation and sensory experiences.
- Shifts in at-home and ritual-driven consumption occasions.
- Influences of lifestyle, convenience, and living costs on beverage choices.
- The impact of social media trends.
How This Report Can Benefit the Industry:
- Supports strategic thinking around innovation and portfolio development.
- Highlights areas for potential differentiation and consumer engagement.
Files included in this report:
FMCG-Gurus-Tea-Coffee-Functional-Flavor-and-At-Home-Occasions-Trend-Report-2025.pdf
FMCG-Gurus-Tea-Coffee-Functional-Flavor-and-At-Home-Occasions-Trend-Report-2025.pptx