FMCG Gurus -FMCG Gurus – Private Label & A Shift in Focus – Trend Report – 2025

FMCG Gurus – Private Label & A Shift in Focus – Trend Report – 2025

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FMCG Gurus – Private Label & A Shift in Focus – Trend Report – 2025

 Geographies: Global  Industries: Trend Reports, Trend Resources  Published Date: 2025

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FMCG Gurus – Private Label & A Shift in Focus – Trend Report – 2025

Report Description:

In 2025, retailers need to evolve in order to align with changing consumer needs, challenging their perception of “private label” through various formats, innovations, and incentives.

This report will look at the following areas:

  • Explores how and why the concept of private label is outdated.
  • Analyses the ways in which consumers shop in 2025.
  • Examines the influence of social media on consumer behavior and perceptions.
  • Analyses various ways private label brands can innovate in order to stay competitive.

FMCG Gurus – Private Label & A Shift in Focus – Trend Report – 2025

Report Description:

In 2025, retailers need to evolve in order to align with changing consumer needs, challenging their perception of “private label” through various formats, innovations, and incentives.

This report will look at the following areas:

  • Explores how and why the concept of private label is outdated.
  • Analyses the ways in which consumers shop in 2025.
  • Examines the influence of social media on consumer behavior and perceptions.
  • Analyses various ways private label brands can innovate in order to stay competitive.

How This Report Can Benefit the Industry:

  • Offers insight into the variety of different approaches private label brands can take in order to appeal to consumers in 2025.
  • Assist with inspiring marketing and innovation strategies that focus on a modern consumer audience.

Files included in this report:

  • FMCG-Gurus-Private-Label-A-Shift-in-Focus-Trend-Report-2025.pdf
  • FMCG-Gurus-Private-Label-A-Shift-in-Focus-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.

Report Agenda and Insights available:

Private Label Evolution
  • [FCT759] How do you rate flavor innovation in the following product categories? Please select the answer that best fits - 2022, 2020, 2025
  • [EC665] Typically, where do you shop for food, drink, and household care items? - 2022, 2020, 2025
  • [FCT635] What types of flavors are more influential on food and drink choice? Please select the answer that best fits - 2022, 2020, 2025
  • [EC571] How quickly do you expect delivery to take when ordering from online retailers? - 2022, 2025
  • [FCT854] Why do you like limited edition flavors? - 2025
  • [EC571] How quickly do you expect delivery to take when ordering from online retailers? - 2022, 2025
  • [EC196] Why do you follow food and drink brands online? - 2022, 2025
  • [SU001] Have you done any of the following in the last two years? Please select all that apply - 2022, 2020, 2019, 2024
  • [EC447] Do you follow food and drink brands via social media channels such as Facebook, Instagram, or TikTok? - 2022, 2025
  • [CN038] Are you concerned about “hidden” ingredients in food and drink that is disguised via complex labeling? - 2021, 2023, 2025
  • [CN181] Which statement are you more inclined to agree with? Please select the answer that best fits - 2021, 2020, 2019, 2023, 2025
  • [PSN167] Have you heard of Artificial Intelligence? - 2024
  • [PSN259] What is your attitude towards Artificial Intelligence? Please select the answer that best fits - 2024
  • [UPF311] How do you think the food and drink you buy have changed over the last ten years? Please select the answer that best fits - 2025
  • [CN181] Which statement are you more inclined to agree with? Please select the answer that best fits - 2021, 2020, 2019, 2023, 2025
  • [EC665] Typically, where do you shop for food, drink, and household care items? - 2022, 2020, 2025
  • [EC571] How quickly do you expect delivery to take when ordering from online retailers? - 2022, 2025
  • [EC196] Why do you follow food and drink brands online? - 2022, 2025
  • [EC447] Do you follow food and drink brands via social media channels such as Facebook, Instagram, or TikTok? - 2022, 2025
Innovation Strategies
  • [FCT635] What types of flavors are more influential on food and drink choice? Please select the answer that best fits - 2022, 2020, 2025
  • [FCT759] How do you rate flavor innovation in the following product categories? Please select the answer that best fits - 2022, 2020, 2025
  • [FCT854] Why do you like limited edition flavors? - 2025
  • [UPF311] How do you think the food and drink you buy have changed over the last ten years? Please select the answer that best fits - 2025
  • [CN038] Are you concerned about “hidden” ingredients in food and drink that is disguised via complex labeling? - 2021, 2023, 2025
Actions & Recommendations
  • [PSN167] Have you heard of Artificial Intelligence? - 2024
  • [PSN259] What is your attitude towards Artificial Intelligence? Please select the answer that best fits - 2024

Files included in this report:

  • FMCG-Gurus-Private-Label-A-Shift-in-Focus-Trend-Report-2025.pdf
  • FMCG-Gurus-Private-Label-A-Shift-in-Focus-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.