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Concern about the environment continues to grow and has intensified as a result of COVID-19, especially as consumers become more conscious about their health and also question whether the state of the environment has contributed to the spread of the virus. While consumers still believe big businesses should be at the forefront of addressing environmental issues, they are also taking a more collective approach to tackling this. The report analyzes what concerns consumers have over the environment, what claims and issues influence purchasing habits, how they are evolving their dietary plans, and what brands can do to ensure that they are deemed green and clean by consumers.
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