As consumers embrace the concept of healthy ageing, they are becoming more attentive to all aspects of their health as they look to maintain a good quality of life. This report deciphers consumer attitudes and behaviors towards heart health, examining levels of satisfaction with this area of wellbeing, the extent to which consumers are looking to address heart health, the motivations for doing this, and the steps are taken, and what kind of claims and ingredients appeal to them.
Files included in this report:
- FMCG-Gurus-Understanding-Heart-Health-in-2021-Global-Report-.pdf
- FMCG-Gurus-Understanding-Heart-Health-in-2021-Global-Report-.pptx