Erica Franco
Marketing Manager for Western Europe and Northwest Africa, Chr. Hansen Natural Colors
Having worked in EMEA and LATAM, Erica has +13 years of experience in Global Food production companies. Her focus includes brand & product management, innovation & new product development, and digital marketing. She currently works with Chr. Hansen Natural Colors customers, developing marketing and product strategies oriented to increase brand value and profitable gain of market share, using design thinking and trend hunting as critical tools.