FMCG Gurus - Fueling Health & Disease Management Opportunities in 2024
Pages: 10
Topic: Health & Wellness
Published Date:
2024
Description
Our free resource is designed to help brands navigate the landscape of disease management. The resource explores consumer perceptions towards how satisfied they feel with their health, insights into the kind of health problems consumers experience, and the proportion of consumers who say they do not monitor their nutritional intake. In addition, our findings explore attitudes to weight management, awareness around high cholesterol levels, and insights into specific menopause symptoms.
This free resource will look at the following areas:
- Attitudes to health and the proportion of consumers aged 55-64 and 65+ who deem themselves to be in good health.
- Insights into the kind of health problems consumers aged 55+ experience.
- The proportion of consumers aged 65+ who have been diagnosed with pre-diabetes, diabetes type 1, or diabetes type 2.
- The number of consumers who say they do not monitor their nutritional intake.
- Insights into weight management, including the number of consumers aged 65+ who say they are overweight and those who say they have gained weight in the last year.
- The proportion of consumers aged 55-64 and 65+ who say they suffer from high cholesterol levels at least some of the time.
- The number of women who experience specific menopause symptoms.
