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FMCG Gurus - News

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FMCG Gurus In The News

June 23
In Europe, consumers are looking to educate themselves about probiotics and are prioritising both...
June 23
From carbonated drinks, to bottled water, functional beverages and automated machinery, the...
June 23
The cost-of-living means consumers are experiencing the implications of rising prices - many are looking to make...
May 23
The functional ingredients specialist has expanded its sugar reduction portfolio with a short-chain...
May 23
Manufacturers need to move the focus away from making plant-based replacements for meat...
May 23
When it comes to buying functional foods with prebiotics, product efficacy and proven...
May 23
UK-based insights group FMCG Gurus has revealed that its senior research division director...
April 23
In FMCG Gurus’ Meat & Plant-Based Protein Survey, 52% of consumers stated that they eat...
April 23
The confectionery market offers consumers indulgence and moments of escapism from time...
April 23
FMCG Gurus data show that among consumers seeking ingredients they believe can help them...
April 23
The confectionery market will be vulnerable with consumers looking to reduce on...
April 23
FMCG Gurus recently undertook some market research about pet ownership, with four in ten...
April 23
According to research group FMCG Gurus latest trends analysis for 2023, consumers are...
March 23
It is a pleasure to be the official consumer insights partner for V-Label, supporting them...
March 23
Over the last couple of years, consumers have become more conscious about their...
March 23
As we learn more about how our microbiome works, the positive impact of a healthy gut...
March 23
The pandemic has influenced how consumers approach their skincare, with more people than...
March 23
Indeed, according to consumer insights from FMCG Gurus, 66% of consumers in Europe...
March 23
Consumers are increasingly aware that probiotics have the potential to be good for digestion...
March 23
Watch now: how to sustain probiotic interest during cost of living crisis in 2023...
February 23
For the third year in a row, consumers are entering the New Year in a high state of uncertainty...
February 23
As the implications of the cost-of-living crisis become more apparent over the next twelve...
February 23
On a global scale, COVID-19 significantly impacted consumers’ approach to health...
January 23
It's widely known that snacking habits have increased over the past several years, spiking...
January 23
More global consumers will adopt diets based around the avoidance and moderation...
January 23
The pursuit of holistic health and wellness continues to be top-of-mind for today's consumers...
January 23
Comet recently released its digestive health trend predictions for the year. The company...
January 23
If you’re looking for the main driving force behind the latest trends in consumer behavior...
January 23
There is a large segment of the population that hasn’t heard of prebiotics, which marks an...
January 23
Veganuary, which marks its 10th anniversary this year, is less than two weeks away...
January 23
FMCG GURUS highlights that 48% of global consumers are willing to spend more money...
December 22
In fact, FMCG Gurus' Top Ten Trends for 2022 revealed that 47% of global consumers want more time...
December 22
In FMCG Gurus 2021 cognitive health research, 53% of consumers stated products designed to...
December 22
In the confectionery and chocolate markets, an increasing number of consumers value products...
December 22
For the third year in a row, consumers will enter the New Year in a high state of uncertainty...
December 22
Consumers are continuing to prioritise health and wellness with their food purchases...
December 22
Over the last two years, 50% of consumers claim their health has improved, which can be...
November 22
According to the UK-based FMCG Gurus group, 26% of global shoppers say that lack of time...
November 22
FMCG Gurus points to the key role that consumer health and food supplement marketers can...
November 22
According to FMCG Gurus’ new report, 83% of North Americans respondents cited “clinically...
November 22
The pandemic has drastically changed the way consumers perceive their health aspirations...
November 22
Market researcher FMCG Gurus (UK) unveiled its top 10 trend predictions for 2023 for consumer...
November 22
Across the world, dairy is a key component in many consumers’ eating and drinking habits...
November 22
For 40% of consumers, health is a key motivation for turning to dairy products, in which they...
November 22
More than half (52%) of global consumers now consider themselves flexitarians, incorporating...
November 22
Recent FMCG Gurus research also shows that 75% of consumers worldwide say it is...
November 22
Speaking about the role of free-from in 2022 and beyond, Will Cowling, marketing manager at...
October 22
Made up of micro-organisms intended to enhance health, probiotics are frequently...
October 22
Consumers motivations for buying probiotics are primarily health based, specifically gut health...
October 22
What we're seeing is that consumers are re-evaluating that. Instead they are turning to products with...
October 22
Despite the growing priority for taste over health, FMCG Gurus research found that 68% of brits...
October 22
The study shows that, when consumers choose between pre-packaged bakery products...
October 22
There is a “growing priority” for taste over health when picking products among consumers...
October 22
The ongoing war on sugar has shaped consumer attitude towards sugar and what excessive...
October 22
In recent years, more attention has been given to the packaging of food and drink products...
October 22
Conducted by FMCG Gurus in partnership with Baker & Baker, the research questioned...
October 22
The naturalness of products is something that has become increasingly more important...
October 22
More than one third of consumers want to address their joint and bone health during the next...
October 22
Consumers across the globe are becoming more and more concerned about the state of the...
September 22
As the world of confectionery evolves, so do consumers’ attitudes and behaviors toward...
September 22
Consumer acceptance and awareness of CBD is growing, however, there are some reservations...
September 22
People are more attentive than ever to the current and future state of their immune health...
September 22
The survey found that almost half (46%) of consumers said that they find it difficult to recycle...
September 22
Whatever a customer has needed, there has been a team of researchers, product...
September 22
Over the next twelve months, consumers will continue to look at addressing a number of...
September 22
Further, global interest in probiotics has jumped from 51% in 2018 to 61% in 2022, according to...
September 22
Over the last decade, there has been a high level of scrutiny towards sugar content within the soft drinks...
August 22
In recent years, there has been a shift in attitude toward alcohol consumption. Due to increased health...
August 22
The ongoing war on sugar has shaped consumer attitudes towards sugar and what excessive...
August 22
FMCG Gurus consumer insights show that consumers are making active attempts to reduce their intake...
August 22
FMCG Gurus consumer insights show that across product categories, consumers have increased their...
August 22
According to consumer data from FMCG Gurus, 74% of consumers globally are concerned about...
August 22
In recent years, people are taking a more proactive approach to their health rather than a reactive...
August 22
Firstly, the taste is the key attribute consumers seek out, this is highlighted as 73% of global...
August 22
According to FMCG Gurus, people are adopting a 'prevention over cure approach' to wellbeing...
July 22
Market researcher FMCG Gurus (UK) has launched a new survey series that explores consumer...
July 22
More than half (53%) of global consumers said they would find high protein claims appealing...
July 22
Mobility has a significant impact on overall health, but it is a component of wellbeing that consumers...
July 22
Globally, 74% of consumers are concerned about the state of the environment. This increased...
July 22
Plant-based alternatives typically contain lower native levels of key vitamins and minerals...
July 22
Although a sensory appeal is key when it comes to a baked treat, consumers still scrutinise...
July 22
FMCG Gurus also found that 87% of consumers attribute poor mobility to ageing. However, there...
July 22
Pre-packaged bakery products are a staple part of consumer diets across the globe, with a large...
July 22
Health goals have historically tended to be short-term and based on addressing one specific...
July 22
Another FMCG Gurus study showed 53% said products designed to support brain health...
July 22
59% of global consumers want to see scientific evidence supporting supplement efficacy...
June 22
Across the globe, consumers are being more attentive to ingredient listings, as they...
June 22
FMCG Gurus featured in the latest issue of International Confectionery with an article on the...
June 22
In recent years consumer concern towards the environment has grown with more and more...
May 22
Although consumers will look to lose weight, they will not want to associate this with sacrifice...
April 22
Over the last eighteen months there has been a significant shift in consumers re-evaluating their...
April 22
FMCG Gurus found that 56% of consumers say that their attitude towards sugar has...
April 22
Consumers across the globe are now focused on health goals such as disease management and...
April 22
Exploring industry trends forms a key element of this year’s World Confectionery Conference...
April 22
Consumers are researching different topics of health such as new ingredients, symptoms...
April 22
FMCG Gurus featured in the latest edition of International Dairy Magazine with an article...
April 22
Across the globe, females are embracing the concept of healthy ageing and trying...
March 22
FMCG Gurus featured in the latest edition of International Bakery Magazine with an article...
March 22
FMCG Gurus featured in the latest edition of Dairy Industries Magazine with an article based on...
March 22
Now, more than ever, consumers are taking a prevention rather than cure approach to their health...
March 22
Some 44% of global consumers are now making a greater effort to seek out functional and...
February 22
Immune health is an overarching concern globally due to COVID-19, one that won’t lessen...
February 22
With customer attitudes changing almost daily, Will Cowling, marketing manager at FMCG Gurus...
February 22
Finally, Dare to Change is based on how consumers are seeking out experimental flavors that...
February 22
Despite the rapid rise of dairy alternatives, global sales of dairy products continue to grow...
February 22
Across the globe, consumers are turning to small indulgences such as confectionery, driven by...
February 22
FMCG Gurus has launched its Top Ten Trends for 2022, for industry players across the food...
January 22
Consumers are becoming more conscious about environmental issues such as carbon...
January 22
Food brands need to work out what consumers will be eating in future, but how do they go...
January 22
The Plant for the Planet trend also looks at the continued growth of alternative dietary plans...
January 22
Prevention over Cure assesses how health goals are shifting towards a focus on disease management...
January 22
The Destination Health trend focuses on how consumers are taking a holistic approach to health...
January 22
FMCG Gurus has launched its Top Ten Trends for 2022 for industry players across the food, drink...
January 22
For many consumers it will be difficult to comprehend that 2022 has arrived, especially as...
December 21
FMCG Gurus consumer insights from February 2021 show that 37% of global consumers have become...
December 21
FMCG Gurus featured in the latest edition of European Supermarket Magazine with an article based on...
November 21
Parents are becoming more worried about the health and wellbeing of their children...
November 21
The coronavirus pandemic has helped accelerate this trend, as some 79% of global consumers...
November 21
Over the last 18 months, consumers have been more concerned about their health and wellbeing...
November 21
Manufacturers are under increasing pressure to address the issue of food waste. Mike Hughes, Head of...
October 21
Research by FMCG Gurus shows consumers are actively seeking products to support specific areas...
October 21
As consumers seek out immunity boosting functional food and drink products, it is important that...
October 21
While more time at-home over the period has resulted in people visiting local shops more, this is not...
October 21
According to Hughes, the rise in sports nutrition could be due to the segmentation of the consumer and...
October 21
Consumers deem themselves experimental and adventurous and want the products that they...
September 21
Traditionally, joint and bone health problems are more likely to be associated with a senior...
September 21
The consumer data crunchers at FMCG Gurus recently posed this question: Is it right to...
September 21
FMCG Gurus featured in the latest edition of ESM with an article discussing early life nutrition and...
September 21
While it is important to highlight that confidence was not high before the pandemic...
September 21
While the snacking arena is awash with innovation, sometimes only the classics...
September 21
Concern over immune health is not a new trend, however over the past eighteen months...
September 21
In the wake of the pandemic, consumers are placing greater emphasis on...
September 21
FMCG Gurus featured in Food Processing's latest article discussing the five...
August 21
48% of consumers say they are now seeking out foods high in protein to boost...
August 21
A recent survey from an FMCG Gurus webinar found that more than half of U.S. shoppers...
August 21
As the impact of COVID-19 continues to be felt across the globe, 64% of consumers...
August 21
Over the last ten decades, the sports nutrition market has become increasingly...
August 21
Sustainability is a major topic of concern for consumers as they become increasingly...
August 21
Over the last five years, snacking habits have changed considerably, said...
August 21
FMCG Gurus featured in Natural Product Insider's latest digital magazine...
August 21
Poor sleep health and deteriorating levels of mental wellbeing have become...
August 21
Today’s consumers are more conscious about the ingredients that go into their favorite...
August 21
CBD is an active ingredient in cannabis derived from the hemp plant. The ingredient...
August 21
FMCG Gurus featured in Speciality Foods Snack Buyer Magazine discussing...
July 21
FMCG Gurus consumer insights from February 2020 revealed that 95% of consumers...
July 21
FMCG Gurus shows that 56% of consumers, many of whom turned to sugar as a stress reliever...
July 21
FMCG Gurus featured in the latest Vitafood Insight, Healthy ageing: The era of preventive care – report...
July 21
As concern continues to rise around health and wellbeing, consumers are wanting instant...
July 21
FMCG Gurus featured in Food & Beverage Insider's digital magazine on Beverages...
July 21
Just under two fifths (38%) of consumers have made greater efforts to seek out more...
July 21
he Covid-19 health crisis has reinforced this trend, with 78% of European consumers...
July 21
Consumers are increasingly aware that tackling environmental issues is a proactive effort...
July 21
The FMCG Gurus Plant Based Diets survey of August 2020 reveals important data about the...
July 21
Behavioural traits have been significantly influenced during the past year as consumers look...
July 21
Earlier this year, research by FMCG Gurus found that the appeal of ‘clean label’ claims were growing...
July 21
Over the last twelve months, consumers have become more conscious about their health...
June 21
The demand for protein snacks has significantly increased over the past two years...
June 21
Across the globe, consumers are not overly satisfied with their immune health. Although this is...
June 21
Health-conscious consumers are actively exploring new functional food and beverages...
June 21
As consumers adapt to the new normal, amid COVID-19, health and immunity have risen in importance...
June 21
A survey from FMCG Gurus, a UK-based market research company, found 46% of North American...
June 21
According to a recent study by FMCG Gurus, 57% of consumers say they will increase their...
June 21
Clean label is not a new term - but in 2021 research shows consumers have become even...
June 21
A rising and proactive interest in holistic health is providing ample opportunities for...
June 21
FMCG Gurus featured in Nutritional Outlook discussing healthy aging and how...
June 21
In the Czech Republic, the number of people who eat mostly vegetarian food has...
June 21
Consumers are addressing weight management in 2021. Over the last 12 months, they...
June 21
FMCG Gurus featured in the latest edition of Speciality Food Magazine with an...
May 21
FMCG Gurus’ latest sleep survey found that over the period 2018/2019, 53% of...
May 21
Consumers are becoming more conscious about product ingredients, seeking...
May 21
Flavor and taste is still the most important factor for consumers when choosing food...
May 21
FMCG Gurus featured in Nutra Horizons Italy with an article on The Demand For...
May 21
Consumers across the globe are becoming more conscious about their health...
May 21
Across the globe consumers eat a wide variety of chocolate products within their...
May 21
FMCG Gurus featured in Nutraceuticals Now latest issue with an article on...
May 21
Three quarters of consumers (76%) have said that they plan to eat and drink more...
May 21
Consumers are becoming more attentive to the ingredients used in products than...
May 21
Consumption habits have changed in recent years, as consumers have taken a more...
April 21
FMCG Gurus research shows that in February 2021, 27% of consumers said that they had...
April 21
Consumers recognize the link between cognitive health and good overall well-being...
April 21
COVID-19 has fundamentally changed consumer attitudes about health. In short...
April 21
Over the last twelve months, consumers have been less attentive to their nutritional...
April 21
Consumer are looking to improve their health and wellness. This is being drive by...
April 21
FMCG Gurus featured in European Supermarket Magazines latest edition with an article..
April 21
Consumer attitudes towards health and wellbeing have been significantly...
April 21
FMCG Gurus featured in Nutritional Outlooks eBook, Sports Nutrition: Outlook & Opportunities...
April 21
FMCG Gurus featured in International Confectionery with an article on bakery...
March 21
FMCG Gurus consumer research shows that while consumers are making efforts...
March 21
FMCG Gurus featured in Vitafoods Insights Digestive health: The star of lockdown – report...
March 21
After 12 months, COVID-19 is still having a major impact on consumers attitudes and...
March 21
In 2020, COVID-19 impacted a number of consumers in many ways. The virus led to...
March 21
For instance, FMCG Gurus research conducted in 2020 found that 69% of consumers say...
March 21
Three quarters (76%) of European consumers say that they plan to eat and drink more...
March 21
A study by FMCG Gurus, a global market research firm, found that 80% of consumers...
March 21
FMCG Gurus featured in Nutra Horizons Italy with an article on The Evolution of...
March 21
FMCG Gurus featured in the latest edition of Nutraceuticals Now with an article on the...
March 21
FMCG Gurus featured in Food & Beverage Insider's digital magazine on confectionery...
February 21
The pandemic has brought the topic of health to the fore of consumer minds, prompting many to...
64% of global consumers would agree that they would pay a premium for these natural...

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