FMCG Gurus -FMCG Gurus – Bread Trends – Global Report – 2023

FMCG Gurus – Bread Trends – Global Report – 2023

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FMCG Gurus – Bread Trends – Global Report – 2023

 Geographies: Global  Industries: Trend Reports, Trend Resources  Published Date: 2023

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FMCG Gurus – Bread Trends – Global Report in 2023

Report Description

Our Global Bread Trends report examines consumer consumption habits towards bread, including rye bread, sourdough, rolls, and baguettes. The report will cover how the cost-of-living crisis has affected consumers’ consumption of bread, while also looking at preferred claims across health and sustainability.

This report will look at the following areas:

  • Consumers decreased spend in foodservice outlets creating opportunity for more premium breads.
  • Consumers attitudes towards labelling, including ingredients in bread.
  • Use of produced on/use by dates on bread products.
  • Claims of naturalness in bread and how that influences perceived quality.
  • Sustainability claims in bread such as reduced carbon footprint.

FMCG Gurus – Bread Trends – Global Report in 2023

Report Description

Our Global Bread Trends report examines consumer consumption habits towards bread, including rye bread, sourdough, rolls, and baguettes. The report will cover how the cost-of-living crisis has affected consumers’ consumption of bread, while also looking at preferred claims across health and sustainability.

This report will look at the following areas:

  • Consumers decreased spend in foodservice outlets creating opportunity for more premium breads.
  • Consumers attitudes towards labelling, including ingredients in bread.
  • Use of produced on/use by dates on bread products.
  • Claims of naturalness in bread and how that influences perceived quality.
  • Sustainability claims in bread such as reduced carbon footprint.

Files included in this report:

  • FMCG-Gurus-Bread-Trends-Global-Report-2023.pdf
  • FMCG-Gurus-Bread-Trends-Global-Report-2023.pptx
  • If you are a user, click here to login and download the report.

Report Agenda and Insights available:

Labeling
  • [FB443] On average, how often do you consume the following types of product? Please select the answer that best fits - 2023, 2021, 2019, 2018, 2017
  • [COL987] Have you cut back spending in restaurants and cafes over the last six months? - 2023
  • [COL406] Have you sought more premium products and treats at retailers to compensate for reducing spending in restaurants and cafes? - 2023
  • [COL198] What types of premium products and treats have you purchased more of? Please select all that apply - 2023
Claims
  • [FB393] How often do you check nutritional labeling when consuming the following? Please select the most suitable answer for each option - 2023, 2021
  • [FB774] What attributes help you shape your perceptions about whether a product is genuinely fresh? Please select all the options that apply - 2023, 2021
  • [FB180] How often do you check the best before date when purchasing the following products? - 2023, 2021
  • [FB306] How appealing are the following claims if related to the following type of products? - 2023, 2021
  • [SS524] Do you actively seek out low/reduced sugar offerings in any of the following categories? Please select all that apply - 2021, 2023
  • [FB103] What do you think makes a bakery product more premium/ higher quality. Please select all that apply - 2023, 2021, 2019, 2018, 2017
  • [CN023] How important are natural claims in the following categories? - 2021, 2020, 2019
  • [FB023] How appealing are the following claims if related to the following type of products? - 2023, 2021
  • [HAW649] In what food categories would you like to see health boosting ingredient claims? Please select all that apply - 2023
  • [HH928] In what categories do you like to see claims around products actively improving heart health? - 2021, 2019, 2018, 2023
Actions and Recommendations
  • [FB150] How important are sustainability claims/pledges when choosing what bakery products to buy? - 2023, 2021
  • [FB957] Do you look out for any of the following claims/pledges when bakery products Please select all that apply - 2023, 2021

Files included in this report:

  • FMCG-Gurus-Bread-Trends-Global-Report-2023.pdf
  • FMCG-Gurus-Bread-Trends-Global-Report-2023.pptx
  • If you are a user, click here to login and download the report.