FMCG Gurus -FMCG Gurus – Mood-Boosting Bites – Trend Report – 2025

FMCG Gurus – Mood-Boosting Bites – Trend Report – 2025

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FMCG Gurus – Mood-Boosting Bites – Trend Report – 2025

 Geographies: Global  Industries: Trend Reports, Trend Resources  Published Date: 2025

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FMCG Gurus – Mood-Boosting Bites – Trend Report – 2025

Report Description:

As awareness of the connection between physical and emotional health grows, consumers are increasingly using diet to enhance their mood. This report explores the products they rely on for mood improvement and identifies key areas where the industry can expand in the future.

This report will look at the following areas:

  • Examines which fortified products consumers are turning to and why.
  • Explores how brands can utilize botanicals as a potential area of innovation.
  • Analyses why consumers turn to comfort snacking in order to boost mood.

FMCG Gurus – Mood-Boosting Bites – Trend Report – 2025

Report Description:

As awareness of the connection between physical and emotional health grows, consumers are increasingly using diet to enhance their mood. This report explores the products they rely on for mood improvement and identifies key areas where the industry can expand in the future.

This report will look at the following areas:

  • Examines which fortified products consumers are turning to and why.
  • Explores how brands can utilize botanicals as a potential area of innovation.
  • Analyses why consumers turn to comfort snacking in order to boost mood.

How This Report Can Benefit the Industry:

  • Provides detailed insights-driven analysis into understanding what motivates consumers when using diet to boost mood.
  • Assist with inspiring innovation and marketing strategies in line with evolving consumer preferences and requirements.

Files included in this report:

  • FMCG-Gurus-Mood-Boosting-Bites-Trend-Report-2025.pdf
  • FMCG-Gurus-Mood-Boosting-Bites-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.

Report Agenda and Insights available:

Introduction
  • [EMO615] What steps have you taken? Please select all that apply - 2024
  • [NAB131] What benefits do you associate with botanical ingredients? - 2021, 2024
  • [EMO735] Do you plan to improve your mood over the next twelve months? Please select the answer that best fits - 2024
  • [EMO137] How interested are you in the following? - 2024
  • [FCT437] How appealing are traditional/nostalgic flavors? By traditional flavors we mean flavors that remind you of the past - 2022, 2020, 2025
  • [FCT734] Why do these flavors appeal to you? Please select all that apply - 2022, 2020, 2025
  • [PRE565] What do you associate with an unhealthy gut microbiome or lack of healthy bacteria in the gut? Please select all that apply - 2024
  • [HAW662] Why do you seek out fermented food and drink? Please select all that apply - 2023
  • [PRO783] What health benefits do you associate with probiotics? Please select all that apply - 2024
Fortified Food & Drink
  • [EMO615] What steps have you taken? Please select all that apply - 2024
  • [EMO735] Do you plan to improve your mood over the next twelve months? Please select the answer that best fits - 2024
  • [EMO137] How interested are you in the following? - 2024
  • [EMO137] How interested are you in the following? - 2024
Botanicals
  • [PRE565] What do you associate with an unhealthy gut microbiome or lack of healthy bacteria in the gut? Please select all that apply - 2024
  • [PRO783] What health benefits do you associate with probiotics? Please select all that apply - 2024
  • [HAW662] Why do you seek out fermented food and drink? Please select all that apply - 2023
Emotional Reaction
  • [NAB131] What benefits do you associate with botanical ingredients? - 2021, 2024
  • [EMO816] What types of products do you turn to, in order to boost your mood? Please select all that apply - 2024
Actions & Recommendations
  • [FCT437] How appealing are traditional/nostalgic flavors? By traditional flavors we mean flavors that remind you of the past - 2022, 2020, 2025
  • [FCT734] Why do these flavors appeal to you? Please select all that apply - 2022, 2020, 2025
  • [FCT734] Why do these flavors appeal to you? Please select all that apply - 2022, 2020, 2025

Files included in this report:

  • FMCG-Gurus-Mood-Boosting-Bites-Trend-Report-2025.pdf
  • FMCG-Gurus-Mood-Boosting-Bites-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.