FMCG Gurus – Confectionery trends – Global report 2025
Report Description:
This report explores insights into global consumer attitudes and behaviors towards confectionery products. Findings include how consumer habits have changed, why consumers choose confectionery and the types of claims and ingredients that consumers find appealing.
This report will look at the following areas:
- The kind of confectionery products that consumers have purchased in the last twelve months and how consumption habits have changed.
- The balance between affordability and quality for consumers when seeking out confectionery.
- How consumers approach nutritional labelling on confectionery products.
- The types of ingredient claims and functional claims that consumers like to see on confectionery products.
- The reasons why consumers seek out confectionery products.
- Consumer perception of sustainability claims on confectionery products.
FMCG Gurus – Confectionery trends – Global report 2025
Report Description:
This report explores insights into global consumer attitudes and behaviors towards confectionery products. Findings include how consumer habits have changed, why consumers choose confectionery and the types of claims and ingredients that consumers find appealing.
This report will look at the following areas:
- The kind of confectionery products that consumers have purchased in the last twelve months and how consumption habits have changed.
- The balance between affordability and quality for consumers when seeking out confectionery.
- How consumers approach nutritional labelling on confectionery products.
- The types of ingredient claims and functional claims that consumers like to see on confectionery products.
- The reasons why consumers seek out confectionery products.
- Consumer perception of sustainability claims on confectionery products.
How This Report Can Benefit the Industry:
- Inspiring innovation: This report aims to help the industry by using consumer insights to suggest opportunities and innovation for the future.
- Addressing challenges: Understanding the challenges that consumers feel they face when purchasing confectionery products and how brands can help to address these issues.
Files included in this report:
FMCG-Gurus-Confectionery-trends-Global-report-2025.pdf
FMCG-Gurus-Confectionery-trends-Global-report-2025.pptx