FMCG Gurus – Unlocking the Power of Ocean Ingredients – Trend Report 2025
Report Description:
This report explores consumer attitudes and behaviors towards the nutritional benefits and sustainable credentials of fish and plant-based ocean ingredients. The report examines the perception of fish as being central to a healthy and balanced diet. It explores the connection between the healthy fats, like omega-3, that are found in fish and plant-based ocean ingredients, and health benefits like improving cognitive health, heart health, skin health and joint health.
This Report Will Look at the Following Areas:
- The kind of food and drink that consumers turn to in order to boost their health.
- How interested consumers are in products positioned around supporting their cognitive health, heart health, joint health and skin health.
- Consumer awareness of omega fatty acids and fish collagen and the health benefits linked with these ingredients.
- Consumer perceptions of natural claims and the importance of clean label claims.
- Awareness and consumption of plant-based ocean ingredients.
FMCG Gurus – Unlocking the Power of Ocean Ingredients – Trend Report 2025
Report Description:
This report explores consumer attitudes and behaviors towards the nutritional benefits and sustainable credentials of fish and plant-based ocean ingredients. The report examines the perception of fish as being central to a healthy and balanced diet. It explores the connection between the healthy fats, like omega-3, that are found in fish and plant-based ocean ingredients, and health benefits like improving cognitive health, heart health, skin health and joint health.
This Report Will Look at the Following Areas:
- The kind of food and drink that consumers turn to in order to boost their health.
- How interested consumers are in products positioned around supporting their cognitive health, heart health, joint health and skin health.
- Consumer awareness of omega fatty acids and fish collagen and the health benefits linked with these ingredients.
- Consumer perceptions of natural claims and the importance of clean label claims.
- Awareness and consumption of plant-based ocean ingredients.
How This Report Can Benefit the Industry:
- Inspiring innovation: This report aims to help the industry by using consumer insights to suggest opportunities and innovation for the future.
- Addressing challenges: Understanding the challenges that consumers feel they face when pursuing a healthy lifestyle and how products containing fish and ocean ingredients can be positioned to help consumers reach these goals.
Files included in this report:
FMCG-Gurus-Unlocking-the-Power-of-Ocean-Ingredients-Trend-Report-2025.pdf
FMCG-Gurus-Unlocking-the-Power-of-Ocean-Ingredients-Trend-Report-2025.pptx