Increased health consciousness is resulting in the growth of the Active Nutrition consumer, those who are adopting a preventative and proactive approach to health. These consumers are making fundamental changes to their diets and lifestyles to address their physical and mental well-being, turning to sports nutrition products to help facilitate this. As this consumer segment grows and the sports nutrition market continues to become more mainstream, this creates new opportunities and challenges for the industry.
Files included in this report:
- FMCG-Gurus-Active-Nutrition-Vs-Sports-Nutrition-in-2022-Global-Report-1.pdf
- FMCG-Gurus-Active-Nutrition-Vs-Sports-Nutrition-in-2022-Global-Report-1.pptx