This report looks to examine how consumers are adopting a proactive approach to health and wellness. The pandemic has left consumers across the globe to focus on prevention over cure when addressing their health, leading to consumers seeking out more functional food and beverages in their diets. The report will explore how consumers are evolving and what claims are important to them when addressing their health.
Files included in this report:
FMCG-Gurus-Health-and-Wellness-Prevention-Over-Cure-Global-Report-2022.pdf
FMCG-Gurus-Health-and-Wellness-Prevention-Over-Cure-Global-Report-2022.pptx