FMCG Gurus - FMCG Gurus – The Evolution of E-Commerce in 2022 – Global Report

FMCG Gurus – The Evolution of E-Commerce in 2022 – Global Report

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FMCG Gurus – The Evolution of E-Commerce in 2022 – Global Report

 Geographies:  Global  Industries: E-Commerce  Published Date:  2022

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This global report looks at the evolving consumer attitudes and behaviors towards online shopping channels. Explored within the report are the shopping habits of consumers and how factors such as COVID-19, growing concern about the environment, and increasing health concerns have impacted these habits. The report also addresses how retailers can overcome potential barriers in the E-Commerce market to appeal to consumers.

Files included in this report:

  • FMCG-Gurus-The-Evolution-of-E-Commerce-in-2022-Global-Report.pdf
  • FMCG-Gurus-The-Evolution-of-E-Commerce-in-2022-Global-Report.pptx
  • If you are a user, click here to login and download the report.

This global report looks at the evolving consumer attitudes and behaviors towards online shopping channels. Explored within the report are the shopping habits of consumers and how factors such as COVID-19, growing concern about the environment, and increasing health concerns have impacted these habits. The report also addresses how retailers can overcome potential barriers in the E-Commerce market to appeal to consumers.

Report Agenda and Insights available:

Attitudes & Behaviors
  • [EC665] Typically, where do you shop for food, drink, and household care items?
  • [EC665] Typically, where do you shop for food, drink, and household care items?
  • [EC551] Do you shop online at the same retailer where you previously purchased products from at a physical store (i.e. did you switch from shopping in the retailers' stores to their online channel)?
  • [CO266] As a result of the coronavirus, has your attitude changed to ordering food and drink from online retailers?
  • [EC944] You state that you only shop in physical stores. Why do you not shop online? Please select all that apply - 2022
Motivations & Satisfaction
  • [EC361] How long have you shopped online for?
  • [EC350] You state that you have been shopping online for less than six months. Did you start shopping online specifically as a result of the COVID-19 pandemic? - 19
  • [EC792] You state that you are not satisfied with online delivery. Why is this? Please select all that apply
  • [EC228] How satisfied are you with the online delivery service that you use for food, drink, and household care items?
  • [EC574] Are there any products that you prefer to purchase in a physical store as opposed to online? Please select all that apply
  • [EC129] Do you order any of the following types of food products online?
  • [EC264] How satisfied are you with the packaging of fresh food products delivered?
  • [EC631] How satisfied are you with the packaging of frozen food products delivered?
  • [EC793] How satisfied are you with the temperature of fresh food products delivered?
  • [EC715] How do you think online delivery services could be improved? Please select all that apply - 2022
  • [EC409] How would you best describe how you shop online? Please select the answer that best fits - 2022
  • [EC594] Do you experience any of the following problems when using online delivery services to buy food and drink? Please select all that apply - 2022
Actions & Recommendations
  • [EC854] Would you ever order a food brand online that you have not bought previously?
  • [EC136] Would you accept an alternative brand recommended by the retailer if the brand you wanted was not available?
  • [EC967] Have you ever had an experience when food, drink, and household care items ordered online have turned up damaged? Please select the answer that best fits

Files included in this report:

  • FMCG-Gurus-The-Evolution-of-E-Commerce-in-2022-Global-Report.pdf
  • FMCG-Gurus-The-Evolution-of-E-Commerce-in-2022-Global-Report.pptx
  • If you are a user, click here to login and download the report.