FMCG Gurus -FMCG Gurus – The Future of Mobility Health – Global Report – 2024

FMCG Gurus – The Future of Mobility Health – Global Report – 2024

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FMCG Gurus – The Future of Mobility Health – Global Report – 2024

 Geographies: Global  Industries: Healthy Ageing, Mobility  Published Date: 2024

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FMCG Gurus – The Future of Mobility Health – Global Report – 2024

Report Description:

Our mobility report explores insights into consumer attitudes toward how they feel about their mobility health and whether they see the link between this area of health with their overall health. The report examines the type of claims and benefits consumers like to see on products that are promoted around aiding mobility health. In addition, our findings present actionable recommendations for brands operating in the mobility health market.

This report will look at the following areas:

  • What consumers associate with the word mobility.
  • Insights into how consumers feel their mobility health is and whether they see the link between this area of health with their overall health.
  • The proportion of consumers who say they are satisfied with particular areas of their mobility.
  • Consumer perceptions around the ways their mobility has changed over the last year and the reasons for this.
  • The different areas of health that consumers plan to improve over the next year.
  • The areas of health that consumers feel are most impacted by their mobility.
  • The factors that consumers feel can impact on their mobility levels.
  • The proportion of consumers who say they suffer from certain problems at least some of the time.
  • Insights into the different approaches consumers think help to maintain good levels of mobility.
  • Consumer behaviours around improving their dietary habits.
  • The challenges consumers face when addressing their mobility health.
  • Associations with certain ingredients in aiding mobility and the kind of benefits consumers like to see on products that are promoted around aiding mobility health.
  • The product categories that consumers would like to see products positioned around supporting mobility health.
  • The levels of importance around clinically proven/evidence-led claims when seeking out products to help address mobility health.

FMCG Gurus – The Future of Mobility Health – Global Report – 2024

Report Description:

Our mobility report explores insights into consumer attitudes toward how they feel about their mobility health and whether they see the link between this area of health with their overall health. The report examines the type of claims and benefits consumers like to see on products that are promoted around aiding mobility health. In addition, our findings present actionable recommendations for brands operating in the mobility health market.

This report will look at the following areas:

  • What consumers associate with the word mobility.
  • Insights into how consumers feel their mobility health is and whether they see the link between this area of health with their overall health.
  • The proportion of consumers who say they are satisfied with particular areas of their mobility.
  • Consumer perceptions around the ways their mobility has changed over the last year and the reasons for this.
  • The different areas of health that consumers plan to improve over the next year.
  • The areas of health that consumers feel are most impacted by their mobility.
  • The factors that consumers feel can impact on their mobility levels.
  • The proportion of consumers who say they suffer from certain problems at least some of the time.
  • Insights into the different approaches consumers think help to maintain good levels of mobility.
  • Consumer behaviours around improving their dietary habits.
  • The challenges consumers face when addressing their mobility health.
  • Associations with certain ingredients in aiding mobility and the kind of benefits consumers like to see on products that are promoted around aiding mobility health.
  • The product categories that consumers would like to see products positioned around supporting mobility health.
  • The levels of importance around clinically proven/evidence-led claims when seeking out products to help address mobility health.

How This Report Can Benefit the Industry:

  • Inspiring innovation: This report aims to help the industry navigate the mobility health market by using consumer insights to suggest opportunities and innovation for the future.
  • Claims: Reveals consumer associations with certain ingredients in aiding mobility and the kind of benefits consumers like to see on products that are promoted around aiding mobility health.

Files included in this report:

  • The-Future-of-Mobility-Health-Global-Report-2024.pdf
  • The-Future-of-Mobility-Health-Global-Report-2024.pptx
  • If you are a user, click here to login and download the report.

Report Agenda and Insights available:

Section 1: Evaluating Mobility Health
  • [MOB816] Please think about the word “mobility”. What do you associate with the word “mobility”? Please select all that apply - 2022, 2024
  • [MOB816] Please think about the word “mobility”. What do you associate with the word “mobility”? Please select all that apply - 2022, 2024
  • [MOB088] To what extent do you agree with the following statements? - 2022, 2024
  • [MOB735] How satisfied are you with the following areas of your health? Please select the answers that best fits - 2022, 2024
  • [MOB735] How satisfied are you with the following areas of your health? Please select the answers that best fits - 2022, 2024
  • [MOB324] You state that your mobility has worsened in the last twelve months. Why do think this is? Please select all that apply - 2022, 2024
  • [MOB592] Do you plan to improve any of the following areas of health over the next twelve months? Please select all that apply - 2022, 2024
  • [MOB592] Do you plan to improve any of the following areas of health over the next twelve months? Please select all that apply - 2022, 2024
  • [MOB377] Do you think poor mobility can impact on any of the following areas of your health? Please select all that apply - 2022, 2024
Section 2: Addressing Mobility Health
  • [MOB321] What factors do you think can impact on your mobility levels? Please select all that apply - 2022, 2024
  • [MOB089] Do you suffer from any of the following health problems? Please select the answer that best fits - 2022, 2024
  • [MOB822] Which approach/s do you feel helps maintain good levels of mobility?” Please select all that apply - 2022, 2024
  • [MOB060] Over the last twelve months, have you taken any steps to address your mobility health? Please select all that apply - 2022, 2024
  • [MOB834] If you were going to change diet to improve mobility health, what steps will you take? Please select all that apply - 2022, 2024
  • [MOB403] How effective do you think these steps have been in improving your mobility health? - 2022, 2024
  • [MOB902] Why have you looked to address your mobility over the last twelve months? Please select the answer that best fits - 2022, 2024
  • [MOB846] What challenges do you associate with addressing your mobility health? Please select all that apply - 2022, 2024
Section 3: Ingredients, Products & Claims
  • [MOB340] To what extent do you agree with the following statements? - 2022, 2024
  • [MOB285] Do you associate any of the following ingredients with helping aid your mobility health? Please select all that apply - 2022, 2024
  • [MOB285] Do you associate any of the following ingredients with helping aid your mobility health? Please select all that apply - 2022, 2024
  • [MOB509] What benefits would you like to see on products that are promoted around aiding mobility health. Please select all that apply - 2022, 2024
  • [MOB207] In what product categories would you like to see products positioned around supporting mobility health? Please select all that apply - 2022, 2024
  • [MOB352] What additional claims would you like to see on products that are promoted around aiding mobility health? Please select all that apply - 2022, 2024
  • [MOB352] What additional claims would you like to see on products that are promoted around aiding mobility health? Please select all that apply - 2022, 2024
Section 4: Actions & Recommendations
  • [MOB081] How important are clinically proven/evidence led claims when seeking out products to help address mobility health? - 2022, 2024

Files included in this report:

  • The-Future-of-Mobility-Health-Global-Report-2024.pdf
  • The-Future-of-Mobility-Health-Global-Report-2024.pptx
  • If you are a user, click here to login and download the report.