FMCG Gurus – Top Ten Trends – Confectionery – 2023
Report Description
This report outlines FMCG Guru’s Top Ten Trends of 2023 in relation to the confectionery industry. These trends will examine consumers’ attitudes and behaviors toward confectionery in the current climate. As well as discussing areas such as ingredients, health, and sustainability claims, there will also include recommendations and areas to consider when addressing the future of confectionery and potential product development.
This report will look at the following areas:
- The inflationary market and its influence on consumer purchasing habits.
- Consumers attitudes towards brand identity and marketing within confectionery.
- The importance of ingredients, health and sustainability claims.
- Consumer Perceptions towards value for money.
- Plant-based developments and other advancements to consider within the confectionery industry (such as fortification, resourcefulness, and the metaverse).
FMCG Gurus – Top Ten Trends – Confectionery – 2023
Report Description
This report outlines FMCG Guru’s Top Ten Trends of 2023 in relation to the confectionery industry. These trends will examine consumers’ attitudes and behaviors toward confectionery in the current climate. As well as discussing areas such as ingredients, health, and sustainability claims, there will also include recommendations and areas to consider when addressing the future of confectionery and potential product development.
This report will look at the following areas:
- The inflationary market and its influence on consumer purchasing habits.
- Consumers attitudes towards brand identity and marketing within confectionery.
- The importance of ingredients, health and sustainability claims.
- Consumer Perceptions towards value for money.
- Plant-based developments and other advancements to consider within the confectionery industry (such as fortification, resourcefulness, and the metaverse).
Files included in this report:
FMCG-Gurus-Top-Ten-Trends-Confectionery-2023.pdf
FMCG-Gurus-Top-Ten-Trends-Confectionery-2023.pptx