FMCG Gurus -FMCG Gurus – Top Trend 5 – Elevating our World – Trend Report 2025

FMCG Gurus – Top Trend 5 – Elevating our World – Trend Report 2025

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FMCG Gurus – Top Trend 5 – Elevating our World – Trend Report 2025

 Geographies: Global  Industries: Top Trends, Trend Resources  Published Date: 2025

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FMCG Gurus – Top Trend 5 – Elevating our World – Trend Report 2025

Report Description:

Consumers are worried about the environment, and the pressure is growing for food and drink brands to take action. This report looks at how consumers are making more eco-friendly choices, and what they now expect from the companies they buy from. While many want to support sustainable products, cost is still a big concern. Brands are being asked to be more open about how products are made, where ingredients come from, and what steps they’re taking to reduce harm to the planet. At the same time, new technology and smarter ways of working offer exciting chances to do better. This report explores how the industry can balance doing good for the environment with staying affordable. It also touches on outside factors, like tariffs, that may affect what’s possible in the future.

This report will look at the following areas:

  • The growing urgency of environmental concerns among global consumers.
  • Shifting consumer expectations around brand responsibility and ethics.
  • The tension between sustainability and affordability for everyday shoppers.
  • The role of supply chain transparency and consumer trust.
  • How innovation is enabling sustainable solutions.
  • The potential impact of U.S. tariffs on eco-conscious purchasing behavior.

FMCG Gurus – Top Trend 5 – Elevating our World – Trend Report 2025

Report Description:

Consumers are worried about the environment, and the pressure is growing for food and drink brands to take action. This report looks at how consumers are making more eco-friendly choices, and what they now expect from the companies they buy from. While many want to support sustainable products, cost is still a big concern. Brands are being asked to be more open about how products are made, where ingredients come from, and what steps they’re taking to reduce harm to the planet. At the same time, new technology and smarter ways of working offer exciting chances to do better. This report explores how the industry can balance doing good for the environment with staying affordable. It also touches on outside factors, like tariffs, that may affect what’s possible in the future.

This report will look at the following areas:

  • The growing urgency of environmental concerns among global consumers.
  • Shifting consumer expectations around brand responsibility and ethics.
  • The tension between sustainability and affordability for everyday shoppers.
  • The role of supply chain transparency and consumer trust.
  • How innovation is enabling sustainable solutions.
  • The potential impact of U.S. tariffs on eco-conscious purchasing behavior.

How This Report Can Benefit the Industry:

  • Equips brands with insights to align sustainability goals with consumer expectations.
  • Reveals strategic opportunities to innovate responsibly and stay competitive in a changing market.

Files included in this report:

  • FMCG-Gurus-Top-Trend-5-–-Elevating-our-World-Trend-Report-2025.pdf
  • FMCG-Gurus-Top-Trend-5-–-Elevating-our-World-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.

Report Agenda and Insights available:

The Sub Trends
  • [CN814] Will you trust a company/brand more if they are doing Regenerative farming/Agriculture?  This is classified as farming that ensures soil, water, land, and natural resources are protected, whilst minimizing/eliminating carbon emissions - 2023
  • [SU463] What changes have you made? Please select all that apply - 2022, 2020, 2019, 2024
  • [CN458] We would now like you to think about when you typically purchase food and drink. What do you prioritize when choosing what to buy? - 2021, 2020, 2019, 2023
  • [SU601] To what extent do you agree with the following statements? - 2022, 2020, 2019, 2024
  • [CN605] Why is it important that groceries are 100% natural? Please select all of the answers that best fit - 2021, 2020, 2019, 2023
  • [SU755] What barriers do you think exist when it comes to leading a more environmentally friendly diet? Please select all that apply - 2022, 2020, 2019, 2024
  • [FCT843] When deciding what food products to eat, what do you prioritize? Please select all that apply - 2025
  • [SU601] To what extent do you agree with the following statements? - 2022, 2020, 2019, 2024
Elevating our World
  • [SU601] To what extent do you agree with the following statements? - 2022, 2020, 2019, 2024
  • [SU601] To what extent do you agree with the following statements? - 2022, 2020, 2019, 2024
  • [SU601] To what extent do you agree with the following statements? - 2022, 2020, 2019, 2024
  • [SU755] What barriers do you think exist when it comes to leading a more environmentally friendly diet? Please select all that apply - 2022, 2020, 2019, 2024
  • [CN458] We would now like you to think about when you typically purchase food and drink. What do you prioritize when choosing what to buy? - 2021, 2020, 2019, 2023
  • [CN605] Why is it important that groceries are 100% natural? Please select all of the answers that best fit - 2021, 2020, 2019, 2023
  • [CN814] Will you trust a company/brand more if they are doing Regenerative farming/Agriculture?  This is classified as farming that ensures soil, water, land, and natural resources are protected, whilst minimizing/eliminating carbon emissions - 2023
Actions & Recommendations
  • [FCT843] When deciding what food products to eat, what do you prioritize? Please select all that apply - 2025

Files included in this report:

  • FMCG-Gurus-Top-Trend-5-–-Elevating-our-World-Trend-Report-2025.pdf
  • FMCG-Gurus-Top-Trend-5-–-Elevating-our-World-Trend-Report-2025.pptx
  • If you are a user, click here to login and download the report.