Menu for Me is the ninth of FMCG Top Ten Trends for 2021 and explores the role of technology in helping achieve health goals, with a focus on customization and personalization. As consumers become more conscious about their health, they can also be concerned that current products within the health and wellness market are too generic and not suited for their specific needs. This is something that creates opportunities for functional and customized product innovation positioned around multiple health benefits and maximum effectiveness.
Files included in this report
FMCG-Gurus-Top-Trend-9-Menu-for-Me-Global-Report-2021.pdf
FMCG-Gurus-Top-Trend-9-Menu-for-Me-Global-Report-2021.pptx