FMCG Gurus -FMCG Gurus – Why the Plant-Based Industry Must Acknowledge its Mistakes – Global Report 2023

FMCG Gurus – Why the Plant-Based Industry Must Acknowledge its Mistakes – Global Report 2023

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FMCG Gurus – Why the Plant-Based Industry Must Acknowledge its Mistakes – Global Report 2023

 Geographies: Global  Industries: Category Insight, Meat & Plant-Based Protein, Trend Resources  Published Date: 2023

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FMCG Gurus – Why the Plant-Based Industry Must Acknowledge its Mistakes – 2023

Report Description

This report focuses on how the plant-based market is now more of a necessity than ever before due to inadequate food supply chains. After decades of growth, the plant-based market must move away from being positioned as fun and trendy to a necessity to address food inadequacies the globe faces due to climate change.

This report will look at the following areas:

  • The hype around the plant-based market meaning it could be seen as a fad.
  • How the plant-based industry can avoid being associated with compromise.
  • The need for innovation in taste and texture.
  • Removing the association with elitism.
  • Opportunities around fortification in plant-based.

How this will help -Why the Plant-Based Industry Must Acknowledge its Mistakes - Global Report 2023:

  • Ensure that brands can identify – and respond to – key challenges that are impacting sales growth within the plant-based market.
  • Develop long-term strategies that help target consumers not synonymous with plant-based as a solution to deal with food shortages.
  • Examine opportunities around formulation and marketing that can help give plant-based products mass appeal.

Files included in this report:

  • FMCG-Gurus-Why-the-Plant-Based-Industry-Must-Acknowledge-its-Mistakes-Global-Report-2023.pdf
  • FMCG-Gurus-Why-the-Plant-Based-Industry-Must-Acknowledge-its-Mistakes-Global-Report-2023.pptx
  • If you are a user, click here to login and download the report.

FMCG Gurus – Why the Plant-Based Industry Must Acknowledge its Mistakes – 2023

Report Description

This report focuses on how the plant-based market is now more of a necessity than ever before due to inadequate food supply chains. After decades of growth, the plant-based market must move away from being positioned as fun and trendy to a necessity to address food inadequacies the globe faces due to climate change.

This report will look at the following areas:

  • The hype around the plant-based market meaning it could be seen as a fad.
  • How the plant-based industry can avoid being associated with compromise.
  • The need for innovation in taste and texture.
  • Removing the association with elitism.
  • Opportunities around fortification in plant-based.

Report Agenda and Insights available:

Files included in this report:

  • FMCG-Gurus-Why-the-Plant-Based-Industry-Must-Acknowledge-its-Mistakes-Global-Report-2023.pdf
  • FMCG-Gurus-Why-the-Plant-Based-Industry-Must-Acknowledge-its-Mistakes-Global-Report-2023.pptx
  • If you are a user, click here to login and download the report.