FMCG Gurus - Global & Regional – Blockchain Survey – Q3 2019

Global & Regional – Blockchain Survey – Q3 2019

FMCG Gurus Report

Report summary

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This Q3 2019 Blockchain survey covers the following twenty countries: Argentina, Brazil, Canada, China, Denmark, France, Germany, Indonesia, Italy, Japan, Poland, Malaysia, Saudi Arabia, Slovenia, South Africa, South Korea, Spain, UK, US, and Vietnam.

1,000 consumers were surveyed per country.

The survey covers four areas: Consumer trust, research, the environment, and blockchain technology.

The theme of the survey focusses on trust and transparency from an ethical and environmental perspective and how this influences consumer attitudes and behaviors. The survey examines consumer trust towards claims across different categories and why levels of trust are changing. The survey also examines the extent to which consumers research ethical and environmental issues and the role that blockchain technology can play in enhancing consumer trust towards products and brands.

Files included in this report

  •   FMCG-Gurus-Global-and-Regional-splits-Blockchain-Q3-2019-1.xlsx

September 2019


Global, Regional

Blockchain, Consumer Insight