Published: March 2018
This Taste & Nutrition Ingredient report examines consumer attitudes and behaviors when it comes to carbohydrates. An ingredient that has divided opinion in recent years, with some recognizing the importance of carbohydrates and others actively looking to eliminate the ingredient from diets for weight management purposes, the report examines the influence that the ingredient has on consumption behavior, such as which categories are consumers most likely to check for carbohydrate claims. The report provides strategic recommendations for brands that have products that are high in carbohydrates in product portfolios.
Files included in this report:
Understanding global consumer attitudes to carboydrates in 2018.pdf