FMCG Gurus -Kensing Webinar 2024
FMCG GURUS
FMCG Gurus & Kensing Present
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FMCG Gurus & Kensing Present:
Heart Strong, Naturally: Unlocking the Benefits of Plant Sterols

WEBINAR DATE: 16th January 2025
WEBINAR START TIME: 15:00PM GMT
DURATION: 45 Minutes (15 Minute FMCG Gurus Presentation | 15 Minute Kensing Presentation | 10 Minute Q&A)

Key Words:

Plant sterols, phytosterols, cardiovascular health, cholesterol management, cholesterol reduction, natural ingredients, plant-based cholesterol management.

Presentation Description:

This presentation explores plant sterols' science and health benefits, highlighting their proven ability to lower LDL cholesterol by 7-10% in 2 to 3 weeks and reduce the risk of cardiovascular disease. With over 140 clinical trials demonstrating efficacy and a strong safety profile. It examines the mechanisms by which plant sterols work, their incorporation into dietary supplements and fortified foods, and their alignment with sustainable, plant-based nutrition trends. Learn how plant sterols shape the future of health and wellness while supporting environmentally conscious lifestyles. Stay informed about the latest trends in heart health and plant-based solutions designed for today's health-conscious and eco-friendly consumers.

Speakers:

Mike Hughes

Head of Research & Insight at FMCG Gurus

Mike Hughes is Head of Research and Insight and has over 17 years’ experience analysing consumer trends across the food, drink and supplement industry. Mike has a particular interest in challenging industry perceptions when it comes to assumptions around how consumers think and behave, as well as identifying new and evolving trends across markets.

David Foreman

Founder at Herbal Pharmacist

David is a pharmacist, author, speaker and media personality known internationally as, “The Herbal Pharmacist ® ”. His background in Internal pharmacy and natural medicine put Foreman in an elite class of health experts. Foreman is a graduate of the University of South Carolina College of Pharmacy. He currently consults with leading ingredient suppliers helping them turn their clinical studies into digestible content via papers, webinars, seminars and books. Foreman is a regular contributor to most of the industry’s leading publications and trade events.

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