FMCG Gurus - FMCG Gurus – Evolving Trends in the Immune Health Market – Global Report – 2022

FMCG Gurus – Evolving Trends in the Immune Health Market – Global Report – 2022

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FMCG Gurus – Evolving Trends in the Immune Health Market – Global Report – 2022

 Geographies:  Global  Industries: Healthy Ageing, Immunity  Published Date:  2022

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This report examines the topic of immune health across the globe, evaluating how attitudes and behaviors have evolved because of the pandemic, and what the long-term implications of this are for the health and wellness market. The report looks at the extent to which consumers are addressing their immune health, and how they are doing so, and what the industry can do to capitalize on this.

Files included in this report:

  • FMCG-Gurus-Evolving-Trends-in-the-Immune-Health-Market-Global-Report-2022.pdf
  • FMCG-Gurus-Evolving-Trends-in-the-Immune-Health-Market-Global-Report-2022.pptx

    • If you are a user, click here to login and download the report.

This report examines the topic of immune health across the globe, evaluating how attitudes and behaviors have evolved because of the pandemic, and what the long-term implications of this are for the health and wellness market. The report looks at the extent to which consumers are addressing their immune health, and how they are doing so, and what the industry can do to capitalize on this.

Report Agenda and Insights available:

Attitudes to Immunity
  • [IMU491] How would you describe your immune system?
  • [IMU596] To what extent do you agree with the following statement “I am easily susceptible to disease and illness”
  • [IMU880] How do you measure your immune health? Please select all that apply - 2022
  • [IMU713] Overall, how would you describe your diet? Please select the answer that best fits
  • [IMU670] Are you concerned about the amount of time you spend indoors on technological devices such as televisions and gaming consoles?
  • [IMU411] How concerned are you about the following?
  • [IMU131] What do you think constitutes a poor immune system? Please select all that apply
Proactive Wellness
  • [IMU996] To what extent do you agree with the following statement “A poor digestive system can have a direct impact on the immune system and vice versa” - 2022
  • [IMU448] In the last twelve months, have you made any changes to your diet and lifestyle in order to improve your immunity?
  • [IMU676] You say that you have made changes to your diet. What changes have you made? Please select all that apply - 2022
  • [IMU135] What changes have you made? Please select all that apply
  • [IMU196] How important are the following attributes when turning to supplements to boost your immune health? Please select all that apply - 2022
Ingredients & Claims
  • [IMU421] To what extent do you agree with the following statement "I would be more likely to buy immune supporting products if there was scientific claims to support the effectiveness of ingredients"
  • [IMU059] What claims do you like to see on food, drink, and supplement products positioned around aiding the immune system? Please select all that apply - 2022
  • [IMU059] What claims do you like to see on food, drink, and supplement products positioned around aiding the immune system? Please select all that apply - 2022
Actions & Recommendations

Files included in this report:

  • FMCG-Gurus-Evolving-Trends-in-the-Immune-Health-Market-Global-Report-2022.pdf
  • FMCG-Gurus-Evolving-Trends-in-the-Immune-Health-Market-Global-Report-2022.pptx

    • If you are a user, click here to login and download the report.

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