This report examines how consumers are changing their diets and how their understanding of avoidance and moderation of “dietary evils” has developed based on scientific research, media attention and public opinion.
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About this report
How This Report Can Benefit the Industry:
Addressing challenges: Understanding the challenges that consumers feel they face when trying to lead a healthy lifestyle and how brands can help to address these issues.
Inspiring innovation: This report aims to help the industry by using consumer insights to suggest opportunities and innovation for the future for this ingredient.