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FMCG Gurus – Sugar & Sweeteners – Global Report 2022

Geographies: Global Industries: Sugar and Sweetener, Taste & Nutrition Published Date: 2022

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This report examines evolving consumer attitudes and behaviors in relation to sugar and sweeteners, evaluating the extent that the war on sugar is influencing purchasing habits across the food and drink industry. There are many complexities that can exist amongst consumers when it comes to sugar reduction strategies, and their attitudes to natural sweeteners. This report will analyze how the industry needs to respond to a consumer base that is becoming increasingly health-conscious, whilst reluctant to make fundamental changes to certain parts of their purchasing habits.

Files included in this report:

FMCG-Gurus-Sugar-Sweeteners-Global-Report-2022.pdf
FMCG-Gurus-Sugar-Sweeteners-Global-Report-2022.pptx

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This report examines evolving consumer attitudes and behaviors in relation to sugar and sweeteners, evaluating the extent that the war on sugar is influencing purchasing habits across the food and drink industry. There are many complexities that can exist amongst consumers when it comes to sugar reduction strategies, and their attitudes to natural sweeteners. This report will analyze how the industry needs to respond to a consumer base that is becoming increasingly health-conscious, whilst reluctant to make fundamental changes to certain parts of their purchasing habits.