FMCG Gurus -FMCG Gurus – A Spotlight on Sports Nutrition Navigating Usage, Ingredients, Claims, and Market Challenges – Global Report – 2024

FMCG Gurus – A Spotlight on Sports Nutrition Navigating Usage, Ingredients, Claims, and Market Challenges – Global Report – 2024

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FMCG Gurus – A Spotlight on Sports Nutrition Navigating Usage, Ingredients, Claims, and Market Challenges – Global Report – 2024

 Geographies: Global  Industries: Category Insight, Sports Nutrition  Published Date: 2024

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FMCG Gurus – A Spotlight on Sports Nutrition Navigating Usage, Ingredients, Claims, and Market Challenges – Global Report – 2024

Report Description:

This report explores the global trends. The report offers insight into consumer behaviors, attitudes, and purchasing habits when it comes to sports nutrition products. Our findings unveil the key consumer motivations and product attributes when purchasing sports nutrition products and explores the impact of rising prices on this market. In addition, our findings reveal the most appealing on-pack and health-boosting claims on sports nutrition products.

This report will look at the following areas:

  • How often consumers exercise and the reason they do so.
  • The types of sports nutrition products consumers have purchased in the last six months and the changes in consumption habits in the last six months.
  • Insights into the impact of rising costs on sports nutrition products.
  • The most appealing factors and product attributes on sports nutrition products and the reason consumers purchase these products.
  • Consumer perceptions around various protein types and levels of consumer satisfaction with high protein snacks.
  • The barriers to purchasing within the sports nutrition market.
  • The most appealing claims on product packaging.
  • Consumer perceptions of trust around packaging claims on sports nutrition products.

How This Report Can Benefit the Industry:

  • Inspiring innovation: This report aims to help the industry navigate the world of sports nutrition by using consumer insights to suggest opportunities and innovation for the future.
  • Claims: What claims consumers want to see when considering different types of sports nutrition products. Including what ingredients they find appealing and highlighting the barriers to purchase in the market that brands must address.

Files included in this report:

  • A_Spotlight_on_Sports_Nutrition_Navigating_UsageIngredientsClaimsand_Market_Challenges-Global_Report_2024.pdf
  • A_Spotlight_on_Sports_Nutrition_Navigating_UsageIngredientsClaimsand_Market_Challenges-Global_Report_2024.pptx
  • If you are a user, click here to login and download the report.

FMCG Gurus – A Spotlight on Sports Nutrition Navigating Usage, Ingredients, Claims, and Market Challenges – Global Report – 2024

Report Description:

This report explores the global trends. The report offers insight into consumer behaviors, attitudes, and purchasing habits when it comes to sports nutrition products. Our findings unveil the key consumer motivations and product attributes when purchasing sports nutrition products and explores the impact of rising prices on this market. In addition, our findings reveal the most appealing on-pack and health-boosting claims on sports nutrition products.

This report will look at the following areas:

  • How often consumers exercise and the reason they do so.
  • The types of sports nutrition products consumers have purchased in the last six months and the changes in consumption habits in the last six months.
  • Insights into the impact of rising costs on sports nutrition products.
  • The most appealing factors and product attributes on sports nutrition products and the reason consumers purchase these products.
  • Consumer perceptions around various protein types and levels of consumer satisfaction with high protein snacks.
  • The barriers to purchasing within the sports nutrition market.
  • The most appealing claims on product packaging.
  • Consumer perceptions of trust around packaging claims on sports nutrition products.

Report Agenda and Insights available:

Section 1: Sports Nutrition Usage
  • [SN188] Have you purchased any of the following in the last six months? Please select all that apply - 2023
  • [SN428] Why do you exercise? Please select all that apply - 2023
  • [SN912] In an average week how often do you exercise or work out to keep fit? - 2023
  • [SN188] Have you purchased any of the following in the last six months? Please select all that apply
  • [SN743] You state that you use nutritional supplements. What format do you purchase? Please select all that apply
  • [SN118] How have your consumption habits changed over the last six months? - 2023
  • [SN630] On average, what occasions do you turn to the following products? Please select all the occasions that apply
  • [SN317] What are your motivations for purchasing the following products? Please select all that apply
Section 2: Ingredients & Claims
  • [COL271] Compared to twelve months earlier, how much of a priority will spend be on health and wellness products such as functional food and beverages and dietary supplements?
  • [SN773] Thinking about the overall sports nutrition products you have consumed over the last six months? To what extent do you think these products have helped with any health goals you have? - 2023
  • [SN850] We would now like to ask you about the following ingredients associated with sports nutrition products. Have you heard of the following ingredients/phrases?
  • [SN668] What factors are important when choosing sports nutrition products?
  • [SN282] When it comes to sports nutrition products overall (food and drink). How appealing are the following health claims on packaging?
  • [SN365] We would now like you to think about purchasing sports nutrition products overall (food and drink). How appealing are the following claims when it comes to buying such products?
  • [SN966] When it comes to sports nutrition overall (food and drink). How appealing are the following types of proteins listed as ingredients?
Section 3: Barriers to Purchase
  • [SN788] How trusting are you of packaging claims around health benefits made on products? - 2023
  • [SN291] When buying sports nutrition products, how much can the following be barriers to purchase/put you off buying?
  • [SN438] Do you think you will have to do any of the following as a result of prices? Please select all that apply - 2023
  • [SN624] Are you concerned that rising prices will impact your purchasing/consumption habits? - 2023
  • [SN994] When it comes to choosing healthy/high protein snacks, what would prevent you from buying? Please select all that apply
Section 4: Actions & Recommendations
  • [SN277] When consuming sports nutrition products, have you suffered any of the following side effects in the last six months? - 2023
  • [SN277] When consuming sports nutrition products, have you suffered any of the following side effects in the last six months? - 2023

Files included in this report:

  • A_Spotlight_on_Sports_Nutrition_Navigating_UsageIngredientsClaimsand_Market_Challenges-Global_Report_2024.pdf
  • A_Spotlight_on_Sports_Nutrition_Navigating_UsageIngredientsClaimsand_Market_Challenges-Global_Report_2024.pptx
  • If you are a user, click here to login and download the report.