This report examines consumer attitudes towards product packaging formats and claims through the lens of FMCG Gurus’ Top Ten Trends for 2025.
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About this report
How This Report Can Benefit the Industry:
Inspiring innovation: This report aims to help the industry navigate product packaging in the food and drink industry by using consumer insights to suggest opportunities and innovation for making packaging more appealing to consumers.
Understanding Barriers: Examining the challenges that consumers face around product packaging and presenting solutions to combat this.